Firefox

With new online apps like Writely, what will happen to online marketing?

The best example of this emerging, and rapidly developing, marketing need is the online word processing and document battles. The most publicized part of this trend is the battle between Google’s (formerly Writely) online Docs and Spreadsheets platform and Microsoft’s offline (but with a few online features) Outlook. However, there are other serious competitors in this space such as Zoho, who are gaining momentum and followings. For Google’s Docs and Spreadsheets and Zoho to seriously compete, or gain sustainable adoption, the need to move word processing and spreadsheet data offline is paramount.

Related Products: Visit our store

Read more from this blogger: Can Online Marketing Work on the Desktop?